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Another Brand Advert That Talks the Language of Land Rover

[youtube=http://www.youtube.com/watch?v=mu5rlsBzKEQ]
I came across this advert and I think it is another great example for using the language of a brand to get across the brand message. It’s simple, it’s not trying too hard and it even reminds of one of those student briefings for coming up with the essence of a brand and using it to create a memorable ad campaign.
Entertaining. And true to itself. I’d never drive one, but if I ever should need a cross country vehicle, I will probably start by looking at their brand.

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advertising, attitude, brand, brand loyalty, Branding

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