Category: Brand Strategy

Missed opportunity alert

brand strategy and design execution humour
I love working on brand strategy and design projects, and I’ve always seen the two as interconnected. For me, graphic, web or interior design are all tools to bring a company’s message...

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Kiss your brand

kiss-your-brand
K.I.S.S. stands for Keep It Simple Stupid. It’s a a design principle noted by the U.S. Navy back in 1960. If you are a linguist, you may just need to ignore the obvious flaw in the abbreviation…...

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